I Love My Dog

House Party announces a unique, fun opportunity to connect with
dog lovers and their families.

Now available to a limited number of sponsors, I Love My Dog will provide an intimate environment connecting marketers directly to their customers — and to the special affection they have for the family dog(s). At this event, kids and parents (and well behaved dogs) will gather to experience first-hand the innovative, cost efficient, healthful products and services showcased at the party. Whether you are marketing dog food/medications/supplements, toys, training programs, insurance, containment systems or grooming supplies, I Love My Dog will activate your target customers, achieve your objectives and deliver quantifiable results.

Like all House Party events, I Love My Dog will take place in the homes of influential pet owners across the country, delivering a fun, intimate, hands-on way to reach targeted consumers. 1,000 parties will take place on the same day as the main event in a carefully managed, 6 week cycle executed by House Party experts. Each host family invites 15-20 friends, family, neighbors, co-workers and classmates and their kids to share in this very exclusive, entertaining experience. House Party activates the power of peer-to-peer endorsement, combines it with proprietary online tools, promotional tactics and host selection methodologies — and delivers marketers a unique, engaging consumer activation event that no other medium can match.

Participant Profile

• dog-owning families
• national event
• viral propensity: very high
• social profile: very high; social connectors and frequent entertainers
• Internet footprint: frequent internet users; broadband connectivity
• household income: $50,000 plus

Event Reach

• 1,000 parties
• 14,000 direct participants
• 1.4 million total reach
• 54,000 person hours of hands-on-brand time

For more information on how I Love My Dog can help you business today, call us toll-free at 877-230-6532 or email us at sponsorships@houseparty.com.