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Hershey's

Hershey's Bliss™ Chocolate House Party
During the weekend of April 25th, 26th and 27th, 2008, Hershey's partnered with House Party™ to plan and execute a House Party promotion in 10,000 host households across the country to introduce their new Hershey’s Bliss™ chocolate brand. Each of the 10,000 hosts and over 129,000 of their guests enjoyed samples of Hershey's Bliss Dark Chocolate, Milk Chocolate and Milk Chocolate with Meltaway Center.

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