Tune in to your customers.
House Party’s unique in-home programs offer a powerful way for consumer electronics marketers to build brand loyalty and generate sales.
Even in this economy, the consumer electronics industry remains strong, with record sales last year and a 4.3 percent gain anticipated in 2009. These products are vital to the success and well-being of Americans. But the industry is more competitive than ever and smart marketers, looking for new ways to connect with consumers, are turning to House Party. House Party activates your best customers via thousands of parties, each delivering 3+ hours of intimate, hands-on brand experience right in the living rooms of carefully selected party hosts. Whether your company is marketing a new DVD player, flat screen TV, mobile phone, laptop PC, MP3 player, or GPS device, House Party will create, customize and execute an event that achieves specific objectives.
Innovative, relevant, timely solutions for today
House Party offers many advantages over traditional marketing tactics:
- consumer electronics industry specialists/expertise
- clearly defined success metrics
- turnkey, fully customized, cost effective programs
- ideal environment for distributing branded merchandise, brochures
- immersive brand experience
- intimate connection to consumers
- high velocity, high impact word-of-mouth
- sophisticated follow-up surveys measuring results
- extended pass-along to build long-term loyalty
- unique combination of touch & tech, in-home and online involvement
For more information on how House Party can help meet the challenges ahead, email us at sponsorships@houseparty.com or call us toll-free at 877-230-6532.
